Read how a Cybersecurity Company nailed qualified leads with TLM
The client is based in British Columbia, Canada. Their cybersecurity solutions are robust having productized each of their offerings with top notch quality.
Campaign type
Cybersecurity
Duration
Current Client
Resources engaged
02
Top MRR booked
$6300
Business Problem
- Their cybersecurity services were good and hence they productized it. The problem was the investment.
- The owner’s partner had all the marketing expertise and he left the company, so the other owner wanted someone expert to handle this.
- Their costing was not competitive enough with others in the market, but the product was giving excellent results and helping companies to be secure.
Our Plan
- We recognized the complexity of the requirement and created a comprehensive strategy focusing on the details of the product.
- Focusing on security features rather than pricing, we crafted email scripts to engage potential leads effectively.
- Resources were put in a dedicated team for this account and then the activities were carried out. Resources were picked based on their domain expertise.
Result
- We have 4 leads in the first 2 months, which was not expected because companies do take some time before replying.
- The company reputation did help to nurture our email marketing program and get some response out of it.
- They have given 2 more product lines and now TLM is their integral partner for lead generation & appointment setting services. We are also doing their Managed IT Services campaign.
I've worked with V and his team for a few years now. They are experts in their field. Since we've used them, we've acquired more clients and lead appointments at a very fair rate for their services.
Leeanna Raposo,
CFO
We have multiple companies that TLM has assisted with Lead Generation. Their process is highly adaptable and works across multiple industries.
Alan Harlan,
President
We are pleased with the response time and quality of leads that TLM has provided.
Matt Trimble,
Regional Manager
