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To evaluate possible options for growing your business, we have outlined some key first questions for lead generation below.
Unlike other lead generation agencies, we do not cold call prospects. Instead, we rely on email marketing and creating rich text campaigns to convey our client’s message to the prospect. According to our data over the last five years, we have generated more than 27,500 HOT leads, and many of our clients have converted those leads into business deals. Our leads-to-business percentage is around 81%, which itself illustrates that the leads we generate are qualified.
Yes. The monthly retainer fee helps cover the ongoing costs of data mining, campaigning, exclusions, lead identification and reporting. In addition, we incur human resources expenses for the one dedicated resource and four shared resources that handle your account.
We consider a lead HOT when the prospect would like to meet with the client over a scheduled call. We conduct multi-touchpoint campaigns, and prospects can sometimes read around three to four messages (with a five-day gap between messages) before taking any action. As a result, we cannot guarantee any number of leads. Some months, we can generate 17 HOT leads (our record) for a client, but, in other months, we may not have a single lead for the same client. Our clients appreciate the disciplined efforts we invest in pursuing leads and continue to choose us month after month. Our first client still vouches for us for lead generation and appointment setting.
No. Our outbound approach gives us the ability to read the responses that come in after the campaign deploys. We then hand over leads either by introduction or by scheduling a call on your calendar. We expect clients to take the discussion from there and also handle any follow-ups. If you would also like us to follow up with leads after the introductory call, please reach out to support. We are happy to add a resource for follow-ups at an additional cost.
There's no set up fee structure. Once we gather the requirements, we will set up your account in our system and then we will sign you up with our automated payment system.
We prefer Automatic Payments. This is the only payment system we have active in our systems. Once you sign up with our system, we will run your card automatically.
Of course. If you’ve spoke with leads and have gathered that they are not interested in moving forward with you, then yes, we can discuss possible billing adjustments during invoicing. In the majority of cases, you will not have to pay for those leads.
It depends. During the onboarding call, we discuss your goals and target audience. Our contact discovery executive will then work on those requirements and compile the data. Some of our clients choose to share a target list of accounts in an effort to speed up the process. Without a target list, our contact discovery executive will be working nine hours a day to get your prospecting list ready.
We do not offer performance or commission-based incentives. We have designed our program such that resources are allocated to support accounts from contact discovery through lead identification. The monthly retainer covers these resources, and the appointment charges are additional.
We follow consistently proven practices to generate leads. Based on our data over the past five years and our experience with more than 120 clients, you can expect a quicker ROI with TLM. As all sales professionals know, generating leads is not an easy job. While we cannot guarantee any number of leads, we always strive to generate quality, qualified leads. If we generate just two leads in a given month, it is likely that at least one of those will be promising in your sales pipeline.
We do not currently offer a formal referral program, but you are welcome to contact support for further details. Many of our clients have referred us to other clients because they realize the value of our service.
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